NEW YORK, NY. – October 28, 2002 – Esaya Inc., a leader in Customer Account Migration solutions, announced today that AT&T Worldnet® Service, one of the nation’s leading Internet Service Providers (ISP), has signed up for its TrueSwitch platform. With the TrueSwitch technology, AT&T Worldnet® Service can give its potential subscribers the ability to adopt its services free of charge and free of hassle.

“Consumers tell us switching ISPs is a hassle--they worry about losing touch with their friends and the difficulties involved in transferring their data,” said Ray Solnik, vice president and general manager of AT&T Worldnet Service. “By offering consumers access to Esaya’s TrueSwitch tools for free, they have an easy way to switch with virtually no complications.”

“Esaya shares a common vision with AT&T Worldnet – to give consumers an easy way to switch ISPs – a task that has been extremely difficult in the past,” said Thomas Isaac, CEO and Founder of Esaya, Inc. “Like Esaya, AT&T Worldnet is committed to removing the barriers that prevent users from switching ISPs effortlessly.”

Esaya’s TrueSwitch platform features include:
- copying a user’s personal data such as stored e-mails, address books and favorites to the new ISP
- notifying friends and family of the change in e-mail address
- forwarding e-mails arriving at the old provider
- helping users cancel their former ISP account.

About Esaya, Inc.
Esaya Inc, is the leading developer of Customer Account Migration Solutions and is the only company to offer a comprehensive ISP switching platform. The innovative TrueSwitch Platform is robust and offers rapid deployment time to its clients who have a powerful array of features to choose from. The company’s corporate headquarters is located at 3 West 18th Street 6th Floor, New York, NY 10011; Phone:212-206-0261. For more information on Esaya’s TrueSwitch platform, please visit http://www.trueswitch.com.

# # #
Press Contact:
Jill Miley, Director of PR
(415) 254-6498, jill@esaya.com