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New Subscribers will be able to switch to iVillageAccess
easily
NEW YORK, NY. – December 9, 2002 –
Esaya Inc., a leader in Customer Account Migration solutions announced
today that they launched their TrueSwitch platform on iVillageAccess,
the Internet Service Provider (ISP) offering of iVillage Inc., a
leading women’s media company. Esaya’s TrueSwitch platform
will provide new iVillageAccess subscribers with a simple, fast
and entirely automated means to switch from their old AOL and MSN
accounts.
Thomas Isaac, CEO and Founder of Esaya, Inc., said, “Internet
Service Providers find that 75% or more of their new subscribers
switch from another ISP. Hence, new ISPs such as iVillageAccess
will need to focus on allowing their potential customers to switch
easily. Our TrueSwitch service enables customers to convert from
AOL or MSN quickly and easily.”
Rich Caccappolo, Senior Vice President, iVillage Consulting, said
“The TrueSwitch platform enables us to alleviate user concerns
about the conventional barriers users face to switching ISPs - potentially
losing touch with their contacts and having to leave their data
behind at AOL or MSN.”
The co-branded iVillage-TrueSwitch migration tool will offer
four important switching features for former AOL or MSN users:
- Email Change Notification: Sends an automatic notification to
all of a user’s contacts.
- Data Migration: Copies all stored emails, calendars, and contacts
lists to iVillageAccess.
- Email Forwarding: Forwards any new emails from the old account
to the new one.
- Account Cancellation: Helps user cancel the former Internet
Service Account.
About Esaya, Inc.
Esaya Inc, is the leading developer of Customer Account Migration
Solutions and is the only company to offer a comprehensive switching
platform for ISPs. The innovative TrueSwitch Platform offers rapid
deployment time to its clients who have a powerful array of features
to choose from. The company’s corporate headquarters is
located at 3 West 18th Street 6th Floor, New York, NY 10011; Phone:212-206-0261.
For more information on Esaya’s TrueSwitch platform, please
visit http://www.trueswitch.com. About iVillage
iVillage Inc. is a leading women’s media company and the number
one source for women's information online. iVillage includes iVillage.com,
Women.com, Business Women’s Network, Lamaze Publishing, The
Newborn Channel, iVillage Solutions and Astrology.com. iVillage.com
is a leading online women's destination providing practical solutions
and everyday support for women 18 and over. Lamaze Publishing produces
advertising-supported educational materials for expectant and new
parents. The Newborn Channel is a satellite television network in
approximately 1,100 hospitals nationwide.
iVillage.com is organized into branded communities across multiple
topics of high importance to women and offers interactive services,
peer support, content and online access to experts and tailored
shopping opportunities. Content areas include Astrology, Babies,
Beauty, Diet & Fitness, Entertainment, Food, Health, Home &
Garden, Lamaze, Money, Parenting, Pets, Pregnancy, Relationships,
Shopping, and Work.
Established in 1995 and headquartered in New York City, iVillage
Inc. (Nasdaq: IVIL) is recognized as an industry leader in developing
innovative sponsorship and commerce relationships that match the
desire of marketers to reach women with the needs of iVillage.com
members for relevant information and services.
# # #
Press Contact:
Jill Miley, Director of PR
(415) 254-6498, jill@esaya.com
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